01534nam a2200325Ia 4500 219622 219622 300762 OCoLC 20170608132304.0 111510s2009 cauaf b 001 0 eng 9780470451021 (cloth) (OCoLC)294879154 DLC eng DLC BTCTA YDXCP UKM JQF C#P CDX BWX GBVCP DEBBG OCL spa BEA TS171 .E85 2009 658.5/75 22 WIR 835f stub Esslinger, Hartmut 221311 A fine line how design strategies are shaping the future of business Hartmut Esslinger. 1st ed. San Francisco, CA Jossey-Bass c2009. xiv, 183, [8] p. of plates ill. 24 cm. Includes bibliographical references (p. 163-165) and index. Design-driven strategy: staking a claim in the creative economy -- True lies: the role of leadership in innovation -- Designing to win: the creative business strategy -- Minds beat money: the innovation process, step by step -- A business design revolution: the greening of planet, inc. -- Design-driven strategies for better business--and a better world -- The factories. Industrial design 237626 Local Strategisches Management. stw 281009 Local Corporate social responsibility. stw 213554 Local Innovation stw 237813 Local Produktdesign. stw 266210 Local New products 142390 Local 6 TS171.E85 0 0 lcc 0 TS0171 E85 02009 0 beal 39579 4 4 33 2016-05-27 amazon 19.77 456776 0 TS171.E85 2009 91000000017319 2016-05-27 00:00:00 0 29.77 r:300762 6