TY - BOOK AU - Hoyer,Wayne D. AU - MacInnis,Deborah J. TI - Comportamiento del consumidor SN - 9786074812336 AV - HF5415.32 .H6918 2010 U1 - 658.8342 22 PY - 2010/// CY - México PB - Cengage Learning KW - Consumer behavior KW - Local N1 - Includes bibliographical references and indexes ER -