01458nam a2200277Ia 450000100070000000500170000700800410002401000170006502000180008202000150010003500160011503500240013104000640015504200140021908200230023310000280025624500740028426000310035830000230038952006270041250000200103961000340105965000310109365000260112465000300115029862720160527183440.0091216s2008    nyu           001 0 eng    a  2009282329  a9781401303440  a1401303447  aGBA806519nb  a(OCoLC)ocn181596576  aDOVcDOVdBAKERdBURdBTCTAdYDXCPdUKMdTJCdSMPdCQUdDLC  alccopycat04a650.12bH6698s2221 aHirshberg, Gary.2Local10aStirring it upbhow to make money and save the worldcGary Hirshberg.  aNew YorkbHyperioncc2008.  axx, 204 p.c24 cm.  aHirshberg describes how he built a successful 300-million-per-year business by incorporating environmental principles and practices, and how other companies can accomplish this as well. He maintains that making a business green actually saves companies money in the long run, while boosting consumer loyalty and thus reducing advertising costs. Hirshberg illustrates his points with practical information and advice, as well as anecdotes from the early days of his yogurt company. Included are many examples of other businesses that have saved money by reducing their environmental footprints.--From publisher description.  aIncludes index.20aStonyfield Farm (Firm)2Local 0aSuccess in business2Local 0aGreen products2Local 0aCorporate profits.2Local