TY - BOOK AU - Cutlip,Scott M. AU - Center,Allen H. AU - Broom, Glen M. TI - Effective public relations SN - 0130082007 (alk. paper) AV - HM1221 .C88 2006 U1 - 659.2 22 PY - 2006/// CY - Upper Saddle River, N.J. PB - Pearson Prentice Hall KW - Public relations KW - Local N1 - Includes bibliographical references and index ER -