00602nam a2200181Ia 450000100070000000500170000700800410002402000180006510000240008324500780010726000410018530000240022650400510025065000430030165000290034470000230037370000240039629667220160527203300.0100722s2009 nyu fr 001 0 eng  a978023052093600aBaron, Steve2Local10aServices marketingbtext and casescSteve Baron, Kim Harris, Toni Hilton. aNew YorkbPalgrave-Macmillancc2009. axvii,358 p.c24 cm. aIncludes bibliographical references and index.00aServices industriesxMarketing.2Local00aCustomer services2Local10aHarris, Kim2Local10aHilton, Toni2Local