TY  - BOOK
AU  - Keegan, Warren J.
AU  - Gree,Mark C.
TI  - Global Marketing
SN  - 9780137023868
PY  - 2011///
CY  - Boston,MA
PB  - Prentice Hall
KW  - Export Marketing
KW  - LEMB
N1  - Includes bibliographical references and index
ER  -