Keegan, Warren J. <br/><br/>
Global Marketing 
Warren J. Keegan,Mark C. Green. 
 - 6th ed. 
 - Boston,MA  Prentice Hall  c2011. 
 - xxxiv,587 p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780137023868 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export Marketing