Giannini, Gartan <br/><br/>
Marketing public relations 
Gartan Giannini. 
 - Boston,MA  Prentice Hall  c2009. 
 - xxi,291 p.  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780136082996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations<br/>Marketing--Management.