TY  - BOOK
AU  - Kotler, Philip,
AU  - Bowen,John T.
AU  - Reina Paz,María Dolores
AU  - Rufín Moreno, Ramón
AU  - Makens,Jamrs C.
TI  - Marketing para turismo
SN  - 9788420538952
AV  - TX911.3.M318 K68 2010
U1  - 647.940688 21
PY  - 2004///,reimp.2008
CY  - Mexico
PB  - Pearson/Prentice Hall
KW  - Hospitality industry
KW  - Marketing
KW  - Local
KW  - Tourism
N1  - Includes bibliographical references and index
ER  -