Koolhaas, Rem Kubo, Michael. Hommert, Jens. Prada (Firm) text it 2001 monographic eng spa

print

txt

1 v. (unpaged) chiefly ill. (chiefly col.) ; 21 cm. "This book documents the creative contribution of OMA/AMO Rem Koolhaas for the Prada stores in New York, Los Angeles and San Francisco. It stems from the desire to explore, in an experimental and innovative way, the development of the concept and function of places devoted to shopping and communication." -- Contents: Introduction 7 -- Tourism 24 -- Workspace 35 -- Brand? 57 -- Key Concepts 59 -- Luxury 60 -- Labels 72 -- Glossary 77 -- Existing Stores 81 -- Galleria 89 -- Street 91 -- Stage 93 -- Trading Floor 95 -- ‘Prada’ 97 -- Wallpaper 99 -- Library 101 -- Prototype Gallery 103 -- Showroom 105 -- Archive 107 -- Laboratory 109 -- Clinic 111 -- Pharmacy 113 -- Epicenters 117 -- Facade 316 -- Materials and Display 354 -- Service 429 -- Inventory Database 431 -- Customer Database 433 -- Content Database 444 -- RFID Tags 450 -- Customer Card 454 -- Reception 460 -- Staff Device 462 -- Ubiquitous Display 468 -- Dressing Room 474 -- Touch Screen/Magic Mirror/Controllable Lighting/Switchable Glass/Phones 477 -- Cashier 479 -- Media Stage 481 -- Kiosk 485 -- Triptych 487 -- Peep Show 491 -- Mirrorwall SF 495 -- Virtual Liftboy 499 -- Library 510 -- Campaign 549 -- Exhibition 1 March 2001 585 -- Credits 596 -- [OMA/AMO Rem Koolhaas ; editorial team, Rem Koolhaas, Jens Hommert, Michael Kubo]. Prepared on the occasion of the exhibition OMA/AMO Rem Koolhaas, Herzog & de Meuron, held in Milan, Italy, March 2-April 8, 2001. Cover title. Italian and English. Koolhaas, Rem Office for Metropolitan Architecture. Prada (Firm) Buildings Stores, Retail United States Design and construction Architecture United States 20th century Department stores Design and construction Architecture Details NA1153.K64 A4 2001 8887029180 9788887029185 2002322050 pucpr 012610 20260909154815.0 eng