00632nam a2200193Ia 450000100070000000500170000700800410002402000180006510000300008326000400011324500790015325000130023230000310024550400360027665000270031265000460033970000260038570000270041129455620160527202941.0100204s2009    nyua   fr     001 0 eng    a978007338098800aCateora, Philip R.2Local  aNew YorkbMcGraw-Hill Irwincc2009.10aInternational marketingcPhilip R. Cateora, Mary C. Gilly, John L. Graham.  a14th ed.  axxxi, 711 p.bill.c27 cm.  aIncludes bibliographical index.00aExport Marketing2LEMB00aInternational business enterprises2Local00aGilly, Mary C.2Local00aGraham, John L.2Local