01327nam a2200253Ia 4500 293421 20160527202805.0 080118s2009 njua b 001 0 eng 2008000236 9780136015963 0136015964 DLC DLC DLC HF5415.32 .S6 2009 658.8342 S6891c8 22 Solomon, Michael R. 172388 Local Consumer behavior buying, having, and being Michael R. Solomon. 8th ed. Upper Saddle River, NJ Pearson/Prentice Hall c2009. xxv, 694 p. col. ill. 29 cm. Includes bibliographical references and indexes. Consumers rule -- Perception -- Learning and memory -- Motivation and values -- The self -- Personality and lifestyles -- Attitudes -- Attitude change and interactive communications -- Individual decision making -- Buying and disposing -- Group influence and opinion leadership -- Organizational and household decision making -- Income and social class -- Ethnic, racial, and religious subculters -- Age subcultures -- Cultural influences on consumer behavior -- Global consumer culture. Consumer behavior 79972 Local Table of contents http://www.loc.gov/catdir/toc/fy0804/2008000236.html 213008 213008 0 0 ddc 0 658_834200000000000_S6891C8 0 evl 353990 10 10 1 2016-05-27 Amazon 144.47 441049 0 658.8342 S6891c8 80000002402660 2016-05-27 00:00:00 r:293421 6