Solomon, Michael R. <br/><br/>
Comportamiento del consumidor  Michael R. Solomon 

 - 7a ed. 
 - México  Pearson, Educación  2008. 
 - 654 p.  il.  27 cm. 
<br/><br/>Include bibliographical references and index. 
<br/><br/><label>ISBN: </label>9789702610861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior