Johansson, Johny K.

Global marketing foreign entry, local marketing, & global management Johny K. Johansson. - 5th ed. - Bostom MA McGraw Hill Company c2009. - xviii, 654 p. ill. 28 cm.

Includes bibliographical references and index.

9780073381015

2008039034


Export Marketing
Export Marketing--Management.

HF1416 / .J63 2009

658.84 / J652g5