Johansson, Johny K. Global marketing foreign entry, local marketing, & global management Johny K. Johansson. - 5th ed. - Bostom MA McGraw Hill Company c2009. - xviii, 654 p. ill. 28 cm. Includes bibliographical references and index. ISBN: 9780073381015 LCCN: 2008039034 Subjects--Topical Terms: Export MarketingExport Marketing--Management. LC Class. No.: HF1416 / .J63 2009 Dewey Class. No.: 658.84 / J652g5