Aaker, David A. <br/><br/>
Strategic market management 
David A. Aaker. 
 - 8th ed. 
 - New York  Wiley & Son  c2008. 
 - xiii, 322 p.  ill.  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780470056233 
<br/><br/><label>LCCN: </label>91037942  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .A23 2008 
<br/><br/><label>Dewey Class. No.: </label>658.8  / A112s8