TY  - BOOK
AU  - Underhill,Paco
TI  - Why we buy: the science of shopping
SN  - 0684849135
AV  - HF5415.2 .U53 1999
U1  - 658.834 21
PY  - 2009///
CY  - New York
PB  - Simon & Schuster
KW  - Marketing research
KW  - Local
KW  - Shopping
KW  - Consumer behavior
N1  - Includes index
UR  - http://www.loc.gov/catdir/bios/simon051/99012125.html
UR  - http://www.loc.gov/catdir/description/simon032/99012125.html
UR  - http://www.loc.gov/catdir/enhancements/fy0645/99012125-t.html
ER  -