01721nam a2200337Ia 4500 207740 207740 287420 20180921100928.0 030725s2003 nyuaf b 001 0 eng d 2003270744 1579581722 (OCoLC)ocm51100261 QDK QDK NJB DLC spa rda lccopycat The Advertising age encyclopedia of advertising / editors, John McDonough and the Museum of Broadcast Communications, Karen Egolf ; illustration editor, Jacqueline V. Reid. Encyclopedia of advertising New York : Fitzroy Dearborn , 2003. 3 v. (xxiii, 1873 p., [72] p. of plates) ill. 29 cm. txt rdamedia n rdacarrier nc Includes bibliographical references and index. "The first comprehensive resource on this central element of our culture, this work is a valuable tool for students in a variety of disciplines, professionals in the field, and nostalgia seekers. Selected color plates complement entries on major advertising agencies and classic campaigns. There is also substantive coverage of issues such as the representation of women and ethnic minorities as well as professional ethics."--"The Top 20 Reference Titles of the Year," American Libraries, May 2004. McDonough, John, 133675 Egolf, Karen. 90723 Museum of Broadcast Communications. 140399 Advertising age. HF5803 .A38 2003 659.1/03 22 Advertising Encyclopedias. LEMB 47734 lcc 6 HF 5803 .A38 2003 HF 5803 .A38 2003 0 0 lc 0 HF_5803_000000000000000__A38_2003 0 mbl 330938 12 12 7 2016-05-27 Taylor & Francis v.3 362453 0 HF5803 .A38 2003 50000002135183 2016-05-27 00:00:00 r:287420 6 0 0 lc 0 HF_5803_000000000000000__A38_2003 0 mbl 330941 12 12 7 2016-05-27 Taylor and Francis 391.00 v.1 362450 0 HF5803 .A38 2003 50000002135167 2016-05-27 00:00:00 r:287420 6 0 0 lc 0 HF_5803_000000000000000__A38_2003 0 mbl 330944 12 12 7 2016-05-27 Taylor & Francis v.2 362451 0 HF5803 .A38 2003 50000002135175 2016-05-27 00:00:00 r:287420 6