TY  - BOOK
AU  - Johnson,Gerry
AU  - Scholes,Kevan
TI  - Dirección estratégica
SN  - 8420546186
U1  - 658.4012 21
PY  - 2006///
CY  - Madrid
PB  - Prentice Hall
KW  - Business planning
KW  - Local
KW  - Strategic planning
N1  - Translation of Exploring Corporate Strategy: Text & Cases 07 edition is published by arrangement with Pearson Education Limited
ER  -