00999nam a2200277Ia 450000100070000000500170000700800410002401000150006502000150008004000280009524500970012324600590022024600310027926000980031030000280040833600080043633700160044433800190046050000530047950400510053270000240058371000360060705000240064308200170066765000370068428612020180917124151.0940512s1995 ilua be 001 0 eng  a 94017747  a0844235938 aDLCcDLCdDLCbspaerda00aMarketing encyclopedia :bissues and trends shaping the future /cJeffrey Heilbrunn, editor.3 aAmerican Marketing Assocication marketing encyclopedia18aAMA marketing encyclopedia aChicago :bAmerican Marketing Association ,aLincolnwood, Ill. :bNTC Business Books ,c1995. ax, 348 p.bill.c24 cm. btxt 2rdamediabn 2rdacarrierbnc aAt head of title: American Marketing Association aIncludes bibliographical references and index.1 aHeilbrunn, Jeffrey.2 aAmerican Marketing Association.00aHF5415b.M2982 199500a658/.003220 0aMarketingxEncyclopedias.2Local