01576nam a2200325Ia 4500 285485 OCoLC 20160527201113.0 060808s2007 cau b 001 0 eng 2006025770 1412914175 (pbk.) 9781412914178 (pbk.) (OCoLC)70883096 DLC DLC BAKER C#P YDX YDXCP BTCTA PUXA HM1221 .K45 2007 659.20285/4678 22 659.20285 K2917p Kelleher, Tom (Tom A.) Local 119612 Public relations online lasting concepts for changing media Tom Kelleher. Thousand Oaks, Calif. SAGE Publications c2007. xv, 161 p. 23 cm. Includes bibliographical references and index. Interactive public relations -- Systems everywhere -- Server-side public relations -- Peer-to-peer public relations -- Relationships -- News-driven relationships -- Commerce-driven relationships -- Issue-driven relationships -- Managing public relations in real time -- Applied research and evaluation. Public relations Data processing. Local 154934 Public relations Computer network resources. Local 154934 Table of contents only http://www.loc.gov/catdir/toc/ecip0618/2006025770.html Publisher description http://www.loc.gov/catdir/enhancements/fy0666/2006025770-d.html Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0734/2006025770-b.html 206111 206111 0 0 ddc 0 659_202850000000000_K2917P 0 evl 320968 10 10 1 2016-05-27 Amazon 30.80 417855 0 659.20285 K2917p 80000002345307 2016-05-27 00:00:00 r:285485 6