Berger, Arthur Asa <br/><br/>
Media analysis techniques 
Arthur Asa Berger. 
 - 3rd ed. 
 - Thousand Oaks, Calif.  Sage  c2005. 
 - xv, 244 p.  ill.  23 cm. 
<br/><br/>Includes bibliographical references (p. 233-236) and indexes. 
<br/><br/>Techniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murders on the Orient Express -- Seven points on the game of football -- The maiden with the snake: interpretations of a print advertisement -- All-news radio and the American Bourgeoisie -- Video Games: a new art form. 
<br/><br/><label>ISBN: </label>1412906830 (alk. paper) 9781412906838 (alk. paper) 
<br/><br/><label>LCCN: </label>2004007522 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Methodology.<br/>Mass media criticism
<br/><br/><label>LC Class. No.: </label>P91  / .B43 2005 
<br/><br/><label>Dewey Class. No.: </label>302.2301  / B4961m3