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  <titleInfo>
    <title>Empresas ganadoras y empresas perdedoras</title>
    <subTitle>los 4 secretos del éxito empresarial sostenible y por qué algunas compañías fracasan</subTitle>
  </titleInfo>
  <titleInfo type="alternative">
    <title>Los 4 secretos del éxito empresarial sostenible y por qué algunas compañías fracasan</title>
  </titleInfo>
  <titleInfo type="uniform">
    <title>Big winners and big losers : the 4 secrets of long term -business success and failure. Spanish</title>
  </titleInfo>
  <name type="personal">
    <namePart>Marcus, Alfred Allen</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Buitrago Valencia, Affán.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ck</placeTerm>
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    <place>
      <placeTerm type="text">Bogotá</placeTerm>
    </place>
    <publisher>Grupo Editorial Norma</publisher>
    <dateIssued>2006</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <language objectPart="translation">
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xvii, 475 p. ill. 23 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Alfred. A. Marcus ; traducción Affán Buitrago Valencia.</note>
  <note>Includes bibliography.</note>
  <subject authority="lcsh">
    <topic>Success in business</topic>
    <topic>Case studies</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Strategic planning</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Business failures</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Corporations</topic>
    <topic>Case studies</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Industrial management</topic>
    <topic>Case studies</topic>
  </subject>
  <classification authority="lcc">HF 5386 M3718.2006</classification>
  <classification authority="ddc" edition="22">658.409 M3221b E</classification>
  <identifier type="isbn">9580496676</identifier>
  <identifier type="uri">http://www.loc.gov/catdir/toc/ecip0514/2005016645.html</identifier>
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    <recordCreationDate encoding="marc">070208</recordCreationDate>
    <recordChangeDate encoding="iso8601">20160527200250.0</recordChangeDate>
    <recordIdentifier source="OCoLC">281798</recordIdentifier>
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      <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
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