Manning, Gerald L.
Selling today creating customer value
Gerald L. Manning, Barry L. Reece.
- 9th ed.
- New Jersey Pearson c2004.
- xxix, 527 p. col. ill. 21 cm.
Includes Selling Today supplement -- Using Technology to add Value, 2004.
Includes bibliographical references (p. 497-507) and index.
0131009524 154.75
Selling
HF5438.25 / .M35 2004