TY  - BOOK
AU  - Crouch,Sunny
AU  - Housden,Matthew
TI  - Marketing for managers
SN  - 0750654538
AV  - HF5415.2 .C78 2003
PY  - 2003///
CY  - Oxford, Boston, MA
PB  - Butterworth-Heinemann
KW  - Marketing research
KW  - Local
N1  - Includes bibliographical references and index
ER  -