@book{201102,
	author = {Kotler, Philip, and Armstrong, Gary},
	title = {Fundamentos de marketing},
	publisher = {Pearson Educación},
	year = {2003.},
	address = {México},
	edition = {6a ed.},
	note = {ESTE LIBRO INCLUYE UN DISCO, LO PUEDE SOLICITAR AL MOMENTO DEL PRESTAMO.}
}