TY  - BOOK
AU  - Wimmer,Roger D.
AU  - Dominick,Joseph R.
TI  - Mass media research: an introduction / Roger D. Wimmer, Joseph R. Dominick
PY  - 1987///
CY  - Belmont, Calif.
PB  - Wadsworth Pub. Co.
KW  - Mass media
KW  - Research
KW  - Local
KW  - Methodology
N1  - Includes bibliographical references and indexes
ER  -