@book{198664,
	author = {Arnould, Eric J. and Price, Linda.},
	title = {Consumers},
	publisher = {McGraw-Hill},
	year = {c2002.},
	address = {Boston},
	edition = {1st ed.},
	note = {Includes index.},
	url = {http://www.loc.gov/catdir/description/mh021/00066436.html}
}