Cases in hospitality and tourism management 
edited by Robert M. O'Halloran, Ken Jarvis, Amy Allen-Chabot. 
 - Upper Saddle River, N.J.  Pearson/Prentice Hall  c2006. 
 - ix, 117 p.  ill.  24 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/>Menu extensions in a fast food operation -- The waitress with a nose ring -- Menu changes resulting from food delivery shortages -- The case of the excessively busy line cook -- The redesign of a school cafeteria -- The employee whose personal habits defy sanitation guidelines -- Marketing ingenuity and product development -- Vending opportunities -- The buses are coming! A management planning case study -- Rebidding the contract -- Leadership expectations at the Benson Hotel -- Labor productivity: a hotel case study -- Partnership marketing: the Forte Hotels exemplar -- Hotel recruitment in a rural environment: making lemonade from lemons -- Franchise services evaluation -- The Madison Hotel in Memphis: a case study in the creation and development of a boutique hotel -- A fresh start at the Rainbow Golf Resort -- Blue Thistle Country Club -- Work morale and motivation -- The Adirondacks: human and nature tourism partnership -- Developing Jordanian tourism products and services -- Mount Evans scenic byway: is it being loved to death? Or is this a business opportunity? -- Border tourism synergies in the north country: New York and Quebec. 
<br/><br/><label>ISBN: </label>0131700758 (pbk.) 
<br/><br/><label>LCCN: </label>2004060052 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Study and teaching--United States.
<br/><br/><label>LC Class. No.: </label>TX911.5  / .C37 2006 
<br/><br/><label>Dewey Class. No.: </label>647.94/071/073