TY - BOOK AU - Quintanilla,Ismael TI - Psicología del consumidor SN - 8420537128 AV - HF 5415.32 Q85 2002 PY - 2002/// CY - Madrid PB - Prentice Hall KW - Consumer behavior KW - Local KW - Marketing KW - Psychological aspects KW - Consumers KW - Psychology N1 - Includes bibliographical references (p. [191]-201) ER -