Weinstein, Art. <br/><br/>
Handbook of market segmentation  strategic targeting for business and technology firms 
Art Weinstein. 
 - 3rd ed. 
 - New York  Haworth Press  c2004. 
 - xviii, 241 p.  ill.  23 cm. 
 - Haworth series in segmented, targeted, and customized marketing .
<br/><br/> Rev. ed. of: Market segmentation. Rev. ed. c1994. 
<br/><br/>Includes bibliographical references p. (225-232) and index. 
<br/><br/><label>ISBN: </label>0789021560 (alk. paper) 0789021579 (soft : alk. paper) 
<br/><br/><label>Source: </label>1234778  QBI 
<br/><br/><label>LCCN: </label>2003023392 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market segmentation<br/>Psychographics.
<br/><br/><label>LC Class. No.: </label>HF5415.127  / .W45 2004 
<br/><br/><label>Dewey Class. No.: </label>658.802  / W4243h3