Internal relationship management  linking human resources to marketing performance 
Michael D. Hartline, David Bejou, editors. 
 - Binghamton, NY  Best Business Books  c2004. 
 - 110 p.  ill.  23 cm. 
<br/><br/> "Co-published simultaneously as Journal of relationship marketing, volume 3, numbers 2/3 2004." 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0789024608 (hard cover : alk. paper) 0789024616 (soft cover : alk. paper) 
<br/><br/><label>LCCN: </label>2004015938 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Employee motivation<br/>Job satisfaction<br/>Organizational commitment<br/>Marketing--Personnel management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .I579 2004 
<br/><br/><label>Dewey Class. No.: </label>658.8  / I6121