TY - BOOK AU - Zyman,Sergio TI - El final del marketing que conocemos T2 - Marketing publicidad SN - 8475777643 AV - HF5415 .Z9618 1999 U1 - 658.8 21 PY - 1999/// CY - Buenos Aires PB - Granica KW - Marketing KW - Local N1 - Translation of: The end of marketing as we know it ER -