TY - BOOK AU - Kotler,Philip AU - Bowen,John AU - Makens,James C. TI - Marketing para turismo SN - 8420538957 AV - TX911.3.M3 K68 2003 U1 - 647.940688 PY - 2004/// CY - Madrid PB - Prentice Hall KW - Hospitality industry KW - Marketing KW - Local KW - Tourism N1 - Includes bibliographical references and index ER -