TY - BOOK AU - Albarran,Alan B. TI - Management of electronic media SN - 0534262740 (acid-free paper) AV - P96.M34 A4 1997 U1 - 384.54/068 20 PY - 1997/// CY - Belmont PB - Wadsworth Pub. Co. KW - Mass media KW - Management KW - Local N1 - Includes bibliographical references and index ER -