Churchill/Ford/Walker's sales force management
Sales force management
Mark W. Johnston, Greg W. Marshall.
- 7th ed.
- Boston McGraw-Hill/Irwin 2003.
- xx, 603 p. ill. 27 cm. 1 CD-ROM (4 3/4 in.)
- McGraw-Hill/ Irwin series in marketing. .
ESTE LIBRO INCLUYE UN DISCO Previously published: 6th ed. under title: Sales force management / Gilbert A. Churchill.
Includes bibliographical references (p. 563-582) and index.
System requirements for accompanying CD-ROM: IBM PC or compatible PC with Pentium 90 MHz processor; Microsoft Windows 98/2000/ME/XP/NT 4.0.