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  <titleInfo>
    <title>Powerful public relations</title>
    <subTitle>a how-to guide for libraries</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Karp, Rashelle S.</namePart>
  </name>
  <name type="corporate">
    <namePart>Library Administration and Management Association</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ilu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Chicago</placeTerm>
    </place>
    <publisher>American Library Association</publisher>
    <dateIssued>2002</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <extent>ix, 86 p. ill. 28 cm.</extent>
  </physicalDescription>
  <tableOfContents>Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller.</tableOfContents>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note type="statement of responsibility">Rashelle S. Karp, editor.</note>
  <note>"For the Library Administration and Management Association."</note>
  <note>Includes bibliographical references (p. 71-79) and index.</note>
  <subject>
    <geographicCode authority="marcgac">n-us---</geographicCode>
  </subject>
  <subject authority="lcsh">
    <topic>Libraries</topic>
    <topic>Public relations</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="rvm">
    <topic>Bibliothèques</topic>
    <topic>Relations publiques</topic>
    <geographic>États-Unis</geographic>
  </subject>
  <classification authority="lcc">Z716.3 .P69 2002</classification>
  <classification authority="ddc" edition="21">021.7/0973</classification>
  <identifier type="isbn">0838908187 (alk. paper)</identifier>
  <identifier type="lccn">2001053281</identifier>
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    <recordIdentifier source="OCoLC">265517</recordIdentifier>
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