Powerful public relations a how-to guide for libraries Rashelle S. Karp, editor. - Chicago American Library Association 2002. - ix, 86 p. ill. 28 cm.

"For the Library Administration and Management Association."

Includes bibliographical references (p. 71-79) and index.

Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller.

0838908187 (alk. paper)

2001053281

GBA2-65721


Libraries--Public relations--United States.
Bibliothèques--Relations publiques--États-Unis.

Z716.3 / .P69 2002

021.7/0973