Powerful public relations a how-to guide for libraries
Rashelle S. Karp, editor.
- Chicago American Library Association 2002.
- ix, 86 p. ill. 28 cm.
"For the Library Administration and Management Association."
Includes bibliographical references (p. 71-79) and index.
Synergy in library public relations, marketing, and development activities / Katharina J. Blackstead and Eric C. Shoaf -- News releases, photo releases, public service announcements / Paula Banks, with contributions by Patricia J. Marini and Mary S. Wilson -- Library publications / Paula Banks, with contributions by Mary S. Wilson, Patricia J. Marini, and Lori M. Norris -- Web-based public relations / Chandler Jackson -- Exhibits / Dorothy Christiansen and Chandler Jackson -- Interactive multimedia programs via touch screen kiosks and CD-ROMS / Susan M. Hilton -- Planning special events / Debora Meskauskas -- Desktop publishing and image / Ann Hamilton -- Public relations lessons : selected annotated bibliography / Andrea L. Miller.
0838908187 (alk. paper)
2001053281
GBA2-65721
Libraries--Public relations--United States. Bibliothèques--Relations publiques--États-Unis.