Nykiel, Ronald A. <br/><br/>
Marketing your business  a guide to developing a strategic marketing plan 
Ronald A. Nykiel. 
 - Binghamton, N.Y.  Northam  Haworth  Roundhouse  2003. 
 - 319 p.  ill.  21cm. 
 - Best Business Books .
<br/><br/>Includes bibliographical references(p.305-306) a glossary and index. 
<br/><br/><label>ISBN: </label>0789017695 0789017709 (pbk.) 
<br/><br/><label>Nat. Bib. No.: </label>GBA2-U1958 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Decision making.<br/>Business planning<br/>Marketing--Management.<br/>Marketing--Planning.
<br/><br/><label>LC Class. No.: </label>HF5415.135  / .N957 2003 
<br/><br/><label>Dewey Class. No.: </label>658.8101