00703nam a2200217Ia 450000100070000000500170000700800410002402000150006505000260008010000290010624500970013526000330023230000320026550400200029765000340031765000320035165000210038365000340040465000190043870000280045726295420200417103143.0031107 2003    nyuadekfdf      1 0 eng    a007139521000aHF5415.13b.H523 20031 aHiebing, Roman G.2Local14aThe Successful marketing planba disciplined and comprehensive approachcRomán G. Hiebing.  aMcGraw Hill Companiesc2003.  axxiii, 544 p.bill.c29 cm.  aIncludes index. 0aSellingxKey accounts.2Local 0aMarketingxPlanning.2Local 0aMarketing2Local 0aMarketingxManagement.2Local 0aSelling2Local10aCooper, Scott W.2Local