TY  - BOOK
AU  - Schultz,Don E.
AU  - Barnes,Beth
TI  - Strategic advertising campaigns
SN  - 0844230154
AV  - HF5823 .S3636 1994
U1  - 659.1/13 20
PY  - 1990///
CY  - Lincolnwood, Ill., USA
PB  - NTC Business Books
KW  - Advertising campaigns
KW  - Local
N1  - Includes bibliographical references and index
ER  -