TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
TI  - Marketing: an introduction
SN  - 0130351334
AV  - HF5415 .K625 1990
U1  - 658.8 
PY  - 2003///
CY  - New Jersey
PB  - Prentice-Hall
KW  - Marketing
KW  - Local
KW  - Management
N1  - Includes bibliographical references and index
ER  -