TY  - BOOK
AU  - Pringle,Peter K.
AU  - Starr,Michael F.
AU  - McCavitt,William E.
TI  - Electronic media management
SN  - 0-240-80332-9 (pbk. : alk. paper)
U1  - 384.54068 21
PY  - 1999///
CY  - Boston, MA
PB  - Focal Press
KW  - Broadcasting
KW  - Management
KW  - Local
KW  - Radio stations
KW  - Television stations
N1  - Includes bibliographical references (p. 425-433) and index
ER  -