Marconi, Joe.

Future Marketing Targeting Seniors, Boomers, and Generations X and Y Joe Marconi. - ILL NTC Pub. 2001. - x, 244p. 23 cm.

Includes bibliographical references (p. 235-237) and index.

0658001388


Target marketing

HF5415.127 / .M35 2001

658.8 / M321f 2000