Hill, Nigel
Handbook of Customer Satisfaction and Loyalty Measurement
Nigel Hill.
- 2th ed.
- Burlington, VT Ashgate Publisher 2000.
- xiv, 290 p. ill. 25 cm.
Includes index.
0566081946
Consumer satisfaction--Evaluation.
Marketing research
Customer relations
HF5415.335 / .H55 2000
658.812 / H647h2 2000