Schrage, Michael. <br/><br/>
Serious play  how the world's best companies simulate to innovate 
Michael Schrage. 
 - Boston, Mass.  Harvard Business School Press  c2000. 
 - xxiv, 244 p. 
<br/><br/>Includes bibliographical references (p. [215]-234) and index. 
<br/><br/><label>ISBN: </label>0875848141 (alk. paper) : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management--Simulation methods.
<br/><br/><label>LC Class. No.: </label>HD45  / .S368 2000