Dutka, Alan. <br/><br/>
Manual de AMA para la satisfacción del cliente 
Alan Dutka. 
 - Buenos Aires  Granica  1998. 
 - 279 p. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>950641260X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer--Research.<br/>Consumer satisfaction--Research.
<br/><br/><label>LC Class. No.: </label>HF5415.3  / .D8818 1998 
<br/><br/><label>Dewey Class. No.: </label>D976a E