00839nam a2200217Ia 450000100070000000500170000700800410002401000120006502000220007704000100009908200240010910000260013324501080015926000490026730000280031649000720034450400640041665000470048065000430052765000510057024902520160527185515.0010508s2000    maua            1   spa    a9828153  a0875848729c39.95  aPUCPR00221a332.6019bS542b1 aShefrin, Hersh2Local10aBeyond greed and fearbunderstanding behavioral finance and the psychology of investingcHersh Shefrin.  aBostonbHarvard Business School Pressc2000.  ax, 368 p.bill.c23 cm. 0aFinancial Management Association survey and synthesis series2Local  aIncludes bibliographical references (p. 311-350) and index. 0aInvestmentsxPsychological aspects.2Local 0aFinancexPsychological aspects.2Local 0aStock exchangesxPsychological aspects.2Local