00645nam a2200217Ia 4500001000700000003000500007005001700012008004100029010001500070020001500085050002300100082001400123100002900137245007700166250001200243260003700255300003500292504005300327650002100380700002600401244575BIBL20160527184748.0850730s1985    maua     b    00110 eng    a 83083389   a03953570980 aHF5415b.P658 19850 a658.821910aPride, William M.2Local10aMarketingbbasic concepts and decisionscWilliam M. Pride, O.C. Ferrell.  a4th ed.0 aBostonbHoughton Mifflincc1985.  axxix, 752 p.bill. (some col.)  aIncludes bibliographical references and indexes. 0aMarketing2Local10aFerrell, O. C.2Local