TY  - BOOK
AU  - Keil,John M.
TI  - Creatividad: como mejorarla, incrementarla y hacer que funcione
T2  - Ronald series on marketing management
SN  - 0471879614
AV  - HD53 .K4518 1989
U1  - 650.1 19
PY  - 1989///
CY  - México
PB  - McGraw-Hill
KW  - Creative ability in business
KW  - Local
N1  - Translation of : The crative mystique : how to manage it, nurture it, and make it pay; Includes index
ER  -