00881nam a2200265Ia 4500 232560 BIBL 20160527183352.0 950927s1996 nyuab b 001 0 eng 95044395 0070782504 (acid-free paper) DLC DLC DLC HD9980.5 .Z45 1996 658.8 20 Zeithaml, Valarie A. Local 191908 Services marketing Valarie A. Zeithaml, Mary Jo Bitner. New York McGraw Hill c1996. xx, 700 p. ill., maps 25 cm. McGraw-Hill series in marketing Local 133871 Includes bibliographical references and index. Service industries Marketing. Local 168847 Marketing Local 131165 Customer services Local 83493 Bitner, Mary Jo. Local 62682 172970 172970 0 0 ddc 0 658_800000000000000_Z48S 0 abl 23802 1 1 1 2016-05-27 329243 0 658.8 Z48s 60000010002266 2016-05-27 00:00:00 r:232560 6